Baozun (NASDAQ:BZUN) Shares Pass Below 50 Day Moving Average of $2.65

Baozun Inc. (NASDAQ:BZUN)’s stock price crossed below its fifty day moving average during trading on Friday . The stock has a fifty day moving average of $2.65 and traded as low as $2.32. Baozun shares last traded at $2.34, with a volume of 233,114 shares.

Wall Street Analysts Forecast Growth

Separately, China Renaissance lowered shares of Baozun from a “buy” rating to a “hold” rating in a research note on Tuesday, March 26th.

Baozun Price Performance

The firm has a market capitalization of $141.38 million, a P/E ratio of -3.90 and a beta of 0.44. The stock’s fifty day simple moving average is $2.65 and its 200 day simple moving average is $2.53.

Baozun (NASDAQ:BZUN) last announced its earnings results on Tuesday, May 28th. The technology company reported ($0.15) EPS for the quarter. The firm had revenue of $274.20 million during the quarter. Baozun had a negative return on equity of 6.14% and a negative net margin of 2.92%.

Hedge Funds Weigh In On Baozun

A number of large investors have recently added to or reduced their stakes in the company. Cetera Advisors LLC bought a new position in Baozun in the first quarter worth about $35,000. Virtu Financial LLC acquired a new position in shares of Baozun during the first quarter valued at about $48,000. Finally, Aigen Investment Management LP acquired a new position in shares of Baozun during the fourth quarter valued at about $30,000. 47.29% of the stock is currently owned by institutional investors.

About Baozun

Baozun Inc, through its subsidiaries, provides end-to-end e-commerce solutions to brand partners in the People's Republic of China. The company operates through two segments, E-Commerce and Brand Management (BBM). The E-Commerce segment offers brands' store operations, customer services and value-added services in logistics and supply chain management, IT, and digital marketing.