Comparing QuoteMedia (OTCMKTS:QMCI) and Baosheng Media Group (NASDAQ:BAOS)

Baosheng Media Group (NASDAQ:BAOS) and QuoteMedia (OTCMKTS:QMCI) are both small-cap business services companies, but which is the better stock? We will compare the two businesses based on the strength of their institutional ownership, risk, valuation, earnings, analyst recommendations, profitability and dividends.

Profitability

This table compares Baosheng Media Group and QuoteMedia’s net margins, return on equity and return on assets.

	Net Margins	Return on Equity	Return on Assets
Baosheng Media Group	N/A	N/A	N/A
QuoteMedia	-0.55%	-23.75%	-1.41%

Earnings and Valuation

This table compares Baosheng Media Group and QuoteMedia”s top-line revenue, earnings per share and valuation.

	Gross Revenue	Price/Sales Ratio	Net Income	Earnings Per Share	Price/Earnings Ratio
Baosheng Media Group	$859,226.00	4.73	-$1.85 million	N/A	N/A
QuoteMedia	$18.91 million	0.94	$370,000.00	N/A	N/A

QuoteMedia has higher revenue and earnings than Baosheng Media Group.

Risk and Volatility

Baosheng Media Group has a beta of 1.25, suggesting that its share price is 25% more volatile than the S&P 500. Comparatively, QuoteMedia has a beta of 0.54, suggesting that its share price is 46% less volatile than the S&P 500.

Analyst Ratings

This is a summary of current ratings and target prices for Baosheng Media Group and QuoteMedia, as reported by MarketBeat.

	Sell Ratings	Hold Ratings	Buy Ratings	Strong Buy Ratings	Rating Score
Baosheng Media Group	0	0	0	0	N/A
QuoteMedia	0	0	0	0	N/A

Institutional & Insider Ownership

6.3% of Baosheng Media Group shares are owned by institutional investors. 22.6% of Baosheng Media Group shares are owned by company insiders. Comparatively, 47.1% of QuoteMedia shares are owned by company insiders. Strong institutional ownership is an indication that hedge funds, large money managers and endowments believe a company will outperform the market over the long term.

Summary

Baosheng Media Group beats QuoteMedia on 6 of the 9 factors compared between the two stocks.

About Baosheng Media Group

Baosheng Media Group Holdings Limited operates as an online marketing solution provider in the People's Republic of China. It connects advertisers, online media, and helping advertisers to manage their online marketing activities in various ways, including advising on advertising strategies, budget, and choice of advertising channels; procures ad inventory; offers ad optimization services; and administrates and fine-tunes the ad placement process. The company also serves media businesses in various ways, including identifying advertisers to buy their ad inventory; facilitating payment arrangements with advertisers; assisting advertisers in handling ad deployment logistics with media; and engaging in other marketing and promotion activities aimed at educating and inducing advertisers to use online advertising. Its advertising services comprise search engine marketing (SEM) services, such as the deployment of ranked search ads and other display search ads offered by search engine operators; and non-SEM services consisting of social media marketing, in-feed advertising, and mobile app advertising through deploying ads on media, such as social media platforms, short-video platforms, news portals, and mobile apps. The company was incorporated in 2014 and is headquartered in Beijing, the People's Republic of China.

About QuoteMedia

QuoteMedia, Inc. provides financial data, market research information, analytics, news feeds, and financial software solutions to online brokerages, banks, clearing firms, financial service companies, media portals, and public corporations worldwide. It collects, aggregates, and delivers delayed and real-time financial data content through the Internet. The company also offers market information and services, including streaming stock market data feeds, research and analysis information, content applications, portfolio management systems, software products, corporate investor relations provisioning, news services, mobile apps, and custom development. In addition, its data feeds coverage includes equities, options, futures, commodities, currencies, mutual funds, ETFs, and indices. Further, the company provides financial data delivery application products and components comprising quote modules, charts, market movers, news, watch lists, tickers, market summaries, option chains, filings, investor relations solutions, fundamentals, stock and fund screeners, and others; and QMod, a web delivery system for delivering market data content to Web platforms. Additionally, it offers portfolio managements systems, including Quotestream Desktop, We, and Mobile, a Web-delivered, embedded application providing real-time, tick-by-tick, streaming market quotes and research information; Quotestream Professional that offers low-latency tick-by-tick data, customizable screens, advanced charting, comprehensive technical analysis, news, and research data for financial services professionals; Web Portfolio Manager, which provides immediate web access to detailed quote data, market and company news, charting, depth/level II, filings, historical data, snap quotes, and others; and Quotestream Connect that delivers real time data feeds to individual users to power third party applications. The company was incorporated in 1992 and is headquartered in Fountain Hills, Arizona.