Critical Survey: CCA Industries (OTCMKTS:CAWW) vs. Henkel AG & Co. KGaA (OTCMKTS:HENKY)

Henkel AG & Co. KGaA (OTCMKTS:HENKY) and CCA Industries (OTCMKTS:CAWW) are both consumer defensive companies, but which is the superior stock? We will compare the two businesses based on the strength of their analyst recommendations, institutional ownership, dividends, profitability, valuation, risk and earnings.

Risk & Volatility

Henkel AG & Co. KGaA has a beta of 0.65, suggesting that its share price is 35% less volatile than the S&P 500. Comparatively, CCA Industries has a beta of 0.81, suggesting that its share price is 19% less volatile than the S&P 500.

Analyst Recommendations

This is a summary of current recommendations and price targets for Henkel AG & Co. KGaA and CCA Industries, as provided by MarketBeat.com.

	Sell Ratings	Hold Ratings	Buy Ratings	Strong Buy Ratings	Rating Score
Henkel AG & Co. KGaA	0	0	0	0	N/A
CCA Industries	0	0	0	0	N/A

Valuation & Earnings

This table compares Henkel AG & Co. KGaA and CCA Industries”s top-line revenue, earnings per share (EPS) and valuation.

	Gross Revenue	Price/Sales Ratio	Net Income	Earnings Per Share	Price/Earnings Ratio
Henkel AG & Co. KGaA	$23.28 billion	1.51	$1.43 billion	N/A	N/A
CCA Industries	$10.49 million	0.55	-$420,000.00	($0.05)	-17.40

Henkel AG & Co. KGaA has higher revenue and earnings than CCA Industries.

Profitability

This table compares Henkel AG & Co. KGaA and CCA Industries’ net margins, return on equity and return on assets.

	Net Margins	Return on Equity	Return on Assets
Henkel AG & Co. KGaA	N/A	N/A	N/A
CCA Industries	-2.93%	-3.02%	-2.41%

Insider & Institutional Ownership

0.0% of Henkel AG & Co. KGaA shares are held by institutional investors. 30.1% of CCA Industries shares are held by insiders. Strong institutional ownership is an indication that large money managers, endowments and hedge funds believe a stock is poised for long-term growth.

Summary

Henkel AG & Co. KGaA beats CCA Industries on 7 of the 9 factors compared between the two stocks.

About Henkel AG & Co. KGaA

Henkel AG & Co. KGaA, together with its subsidiaries, engages in the adhesive technologies and beauty care, and laundry and home care businesses worldwide. It operates in two segments, Adhesive Technologies and Consumer Brands segments. The company offers adhesives, sealants, and functional coatings for various business areas, including packaging and consumer goods; mobility and electronics; and craftsmen, construction, and professional industries. It also provides hair styling, hair coloring, and hair care products; and body products, as well as distributes its products through brick-and-mortar stores, hair salons, and digital channels. In addition, the company offers heavy-duty and specialty detergents, fabric softeners, laundry performance enhancers, and other fabric care products; hand and automatic dishwashing products; cleaners for bathroom and toilet applications; household, glass, and specialty cleaners; and insect control products. The company was founded in 1876 and is headquartered in Düsseldorf, Germany.

About CCA Industries

CCA Industries, Inc. manufactures and distributes health and beauty aid products in the United States and internationally. It offers oral health-care products under the Plus+White brand; skin-care products under the Sudden Change and Porcelana brand names; nail treatments under the brand name of Nutra Nail; medicated topical and shave gels under the Bikini Zone brand; depilatories under the Hair Off brand and; perfumes under the brand name of Sunset Cafe. The company markets its products to drug, food, and mass-merchandise retail chains; warehouse clubs; and wholesale beauty-aids through independent sales representatives and distributors, as well as through Internet. CCA Industries, Inc. was incorporated in 1983 and is based in Lyndhurst, New Jersey.