Comparing Heritage Distilling (NASDAQ:CASK) & BRC (NYSE:BRCC)

Heritage Distilling (NASDAQ:CASK) and BRC (NYSE:BRCC) are both small-cap consumer staples companies, but which is the better stock? We will compare the two businesses based on the strength of their profitability, earnings, analyst recommendations, dividends, risk, institutional ownership and valuation.

Institutional & Insider Ownership

16.3% of BRC shares are held by institutional investors. 73.8% of BRC shares are held by insiders. Strong institutional ownership is an indication that hedge funds, endowments and large money managers believe a stock will outperform the market over the long term.

Profitability

This table compares Heritage Distilling and BRC’s net margins, return on equity and return on assets.

	Net Margins	Return on Equity	Return on Assets
Heritage Distilling	N/A	N/A	N/A
BRC	-1.22%	23.35%	5.11%

Earnings and Valuation

This table compares Heritage Distilling and BRC”s revenue, earnings per share and valuation.

	Gross Revenue	Price/Sales Ratio	Net Income	Earnings Per Share	Price/Earnings Ratio
Heritage Distilling	$7.76 million	0.86	N/A	N/A	N/A
BRC	$405.26 million	1.61	-$16.75 million	($0.08)	-38.38

Heritage Distilling has higher earnings, but lower revenue than BRC.

Analyst Recommendations

This is a breakdown of current recommendations and price targets for Heritage Distilling and BRC, as provided by MarketBeat.com.

	Sell Ratings	Hold Ratings	Buy Ratings	Strong Buy Ratings	Rating Score
Heritage Distilling	0	0	0	0	0.00
BRC	0	3	3	0	2.50

BRC has a consensus price target of $6.50, suggesting a potential upside of 111.73%. Given BRC’s stronger consensus rating and higher probable upside, analysts clearly believe BRC is more favorable than Heritage Distilling.

Summary

BRC beats Heritage Distilling on 9 of the 10 factors compared between the two stocks.

About Heritage Distilling

Heritage Distilling Holding Company Inc. is a craft distiller of premium brands, including whiskeys, vodkas, gins, rums and ready-to-drink canned cocktails. Heritage Distilling Holding Company Inc. is based in GIG HARBOR, Wash.

About BRC

BRC Inc., through its subsidiaries, purchases, roasts, and sells coffee, coffee accessories, and branded apparel in the United States. The company also produces media content, as well as sells coffee brewing equipment, and outdoor and lifestyle gear. It supports active military, veterans, and first responders. The company offers its products through grocery, specialty stores, and other intermediaries; and company operated and franchised Black Rifle Coffee retail coffee shop locations, as well as through e-commerce. BRC Inc. was founded in 2014 and is based in Salt Lake City, Utah.