Proficio Capital Partners LLC Takes Position in Harley-Davidson, Inc. (NYSE:HOG)

Proficio Capital Partners LLC bought a new position in Harley-Davidson, Inc. (NYSE:HOG) during the fourth quarter, according to the company in its most recent 13F filing with the SEC. The institutional investor bought 44,502 shares of the company’s stock, valued at approximately $1,341,000.

Other institutional investors and hedge funds also recently made changes to their positions in the company. Oppenheimer & Co. Inc. bought a new stake in Harley-Davidson in the 4th quarter worth about $690,000. Advisor OS LLC bought a new position in shares of Harley-Davidson during the 4th quarter valued at approximately $361,000. Illinois Municipal Retirement Fund boosted its holdings in Harley-Davidson by 24.4% in the 4th quarter. Illinois Municipal Retirement Fund now owns 99,514 shares of the company’s stock worth $2,998,000 after buying an additional 19,504 shares during the period. Bank of New York Mellon Corp boosted its holdings in Harley-Davidson by 12.0% in the 4th quarter. Bank of New York Mellon Corp now owns 1,470,130 shares of the company’s stock worth $44,295,000 after buying an additional 157,939 shares during the period. Finally, Skylands Capital LLC bought a new position in Harley-Davidson in the 4th quarter worth approximately $726,000. Institutional investors and hedge funds own 85.10% of the company’s stock.

Wall Street Analyst Weigh In

HOG has been the topic of several recent analyst reports. Citigroup lowered their target price on shares of Harley-Davidson from $31.00 to $29.00 and set a “neutral” rating on the stock in a research note on Thursday, February 6th. Morgan Stanley lowered their target price on shares of Harley-Davidson from $33.00 to $31.00 and set an “equal weight” rating on the stock in a research note on Thursday, February 6th. DA Davidson lowered their target price on shares of Harley-Davidson from $39.00 to $31.00 and set a “buy” rating on the stock in a research note on Tuesday, February 4th. StockNews.com upgraded shares of Harley-Davidson from a “sell” rating to a “hold” rating in a research note on Wednesday, November 27th. Finally, UBS Group lowered their target price on shares of Harley-Davidson from $35.00 to $28.00 and set a “neutral” rating on the stock in a research note on Thursday, February 20th. Six research analysts have rated the stock with a hold rating and three have given a buy rating to the stock. According to data from MarketBeat, the stock has a consensus rating of “Hold” and an average price target of $33.57.

Harley-Davidson Price Performance

HOG stock opened at $26.13 on Friday. The company has a debt-to-equity ratio of 1.41, a quick ratio of 1.19 and a current ratio of 1.40. Harley-Davidson, Inc. has a 52 week low of $23.82 and a 52 week high of $44.16. The firm’s fifty day moving average is $27.55 and its 200 day moving average is $32.19. The firm has a market cap of $3.25 billion, a P/E ratio of 7.85, a P/E/G ratio of 0.38 and a beta of 1.49.

Harley-Davidson (NYSE:HOG) last released its earnings results on Wednesday, February 5th. The company reported ($0.93) EPS for the quarter, missing the consensus estimate of ($0.65) by ($0.28). Harley-Davidson had a net margin of 9.25% and a return on equity of 13.64%. During the same quarter in the prior year, the business posted $0.18 EPS. Research analysts predict that Harley-Davidson, Inc. will post 3.44 earnings per share for the current year.

Harley-Davidson Increases Dividend

The company also recently declared a quarterly dividend, which will be paid on Friday, March 14th. Shareholders of record on Friday, February 28th will be issued a $0.18 dividend. This represents a $0.72 dividend on an annualized basis and a yield of 2.76%. The ex-dividend date of this dividend is Friday, February 28th. This is a positive change from Harley-Davidson’s previous quarterly dividend of $0.17. Harley-Davidson’s dividend payout ratio (DPR) is 21.62%.

Insiders Place Their Bets

In other news, insider Luke Christopher Mansfield sold 3,400 shares of Harley-Davidson stock in a transaction dated Thursday, February 13th. The shares were sold at an average price of $25.96, for a total transaction of $88,264.00. Following the sale, the insider now owns 23,555 shares of the company’s stock, valued at approximately $611,487.80. The trade was a 12.61 % decrease in their position. The sale was disclosed in a document filed with the SEC, which is accessible through this hyperlink. Insiders own 0.87% of the company’s stock.

Harley-Davidson Profile

Harley-Davidson, Inc manufactures and sells motorcycles in the United States and internationally. The company operates in three segments: Harley-Davidson Motor Company, LiveWire, and Harley-Davidson Financial Services. The Harley-Davidson Motor Company segment designs, manufactures, and sells motorcycles, including cruiser, trike, touring, standard, sportbike, adventure, and dual sport, as well as motorcycle parts, accessories, and apparel, as well as licenses its trademarks and related services.