comScore (NASDAQ:SCOR) Now Covered by Analysts at StockNews.com

Analysts at StockNews.com assumed coverage on shares of comScore (NASDAQ:SCOR) in a report issued on Saturday. The firm set a “hold” rating on the stock.

comScore Trading Down 1.0 %

SCOR stock opened at $6.00 on Friday. The stock has a 50-day moving average price of $6.66 and a 200-day moving average price of $6.71. comScore has a 1-year low of $4.89 and a 1-year high of $16.53. The firm has a market cap of $29.35 million, a PE ratio of -0.28 and a beta of 1.21.

comScore (NASDAQ:SCOR) last posted its quarterly earnings data on Tuesday, March 4th. The company reported ($0.27) earnings per share for the quarter, missing the consensus estimate of $0.36 by ($0.63). comScore had a negative return on equity of 243.87% and a negative net margin of 25.77%. The business had revenue of $94.94 million during the quarter, compared to the consensus estimate of $91.66 million. During the same period last year, the business posted $1.03 earnings per share. On average, analysts forecast that comScore will post -2.49 earnings per share for the current year.

Institutional Trading of comScore

A number of hedge funds and other institutional investors have recently added to or reduced their stakes in the company. Squarepoint Ops LLC bought a new stake in comScore in the 4th quarter valued at about $99,000. Renaissance Technologies LLC increased its position in comScore by 10.0% in the 4th quarter. Renaissance Technologies LLC now owns 45,436 shares of the company’s stock valued at $265,000 after buying an additional 4,115 shares in the last quarter. Clune & Associates LTD. bought a new stake in comScore in the 4th quarter valued at about $740,000. Finally, Heron Bay Capital Management bought a new stake in comScore in the 4th quarter valued at about $160,000. 42.15% of the stock is owned by institutional investors.

About comScore

comScore, Inc operates as an information and analytics company that measures audiences, consumer behavior, and advertising across media platforms in the United States, Europe, Latin America, Canada, and internationally. The company provides digital ad solutions, including Media Metrix Multi-Platform and Mobile Metrix, which measure websites and applications on computers, smartphones, and tablets; Video Metrix that delivers measurement of digital video consumption; Plan Metrix, which offers understanding of consumer lifestyle; Total Home Panel Suite, which capture OTT, connected TV, and IOT device usage and content consumption; CCR, which enhances validated campaign essentials verification of mobile and desktop video campaigns; XMedia Enhanced, which provides a deduplicated view of national programming content; Comscore marketing solutions; Lift Models, which measures the impact of advertising on a brand; Survey Analytics, which measure various consumer insights including brand health metrics; and Activation Solutions, including audience activation and content activation.