Sigma Investment Counselors Inc. Has $17.38 Million Stock Position in Amazon.com, Inc. (NASDAQ:AMZN)

Sigma Investment Counselors Inc. grew its position in shares of Amazon.com, Inc. (NASDAQ:AMZN) by 0.1% in the 4th quarter, according to the company in its most recent Form 13F filing with the Securities & Exchange Commission. The institutional investor owned 79,223 shares of the e-commerce giant’s stock after acquiring an additional 82 shares during the quarter. Amazon.com comprises 1.0% of Sigma Investment Counselors Inc.’s holdings, making the stock its 23rd largest holding. Sigma Investment Counselors Inc.’s holdings in Amazon.com were worth $17,381,000 at the end of the most recent reporting period.

Other institutional investors also recently modified their holdings of the company. International Assets Investment Management LLC boosted its position in shares of Amazon.com by 20,897.2% during the third quarter. International Assets Investment Management LLC now owns 39,135,449 shares of the e-commerce giant’s stock valued at $72,921,080,000 after buying an additional 38,949,065 shares during the last quarter. Parnassus Investments LLC lifted its stake in Amazon.com by 82,457.3% during the 3rd quarter. Parnassus Investments LLC now owns 11,405,294 shares of the e-commerce giant’s stock valued at $2,125,148,000 after acquiring an additional 11,391,479 shares in the last quarter. State Street Corp boosted its holdings in Amazon.com by 3.3% during the 3rd quarter. State Street Corp now owns 359,179,990 shares of the e-commerce giant’s stock worth $66,926,008,000 after acquiring an additional 11,370,309 shares during the last quarter. Geode Capital Management LLC grew its stake in shares of Amazon.com by 3.4% in the 3rd quarter. Geode Capital Management LLC now owns 199,915,046 shares of the e-commerce giant’s stock worth $37,116,341,000 after acquiring an additional 6,545,944 shares in the last quarter. Finally, Strategic Financial Concepts LLC raised its holdings in shares of Amazon.com by 23,742.9% in the fourth quarter. Strategic Financial Concepts LLC now owns 5,102,618 shares of the e-commerce giant’s stock valued at $1,119,463,000 after purchasing an additional 5,081,217 shares during the last quarter. 72.20% of the stock is owned by institutional investors and hedge funds.

Analyst Upgrades and Downgrades

Several research firms have commented on AMZN. Rosenblatt Securities increased their price objective on shares of Amazon.com from $236.00 to $287.00 and gave the company a “buy” rating in a research note on Friday, February 7th. Scotiabank increased their price target on Amazon.com from $246.00 to $306.00 and gave the company a “sector outperform” rating in a research report on Friday, January 24th. HSBC boosted their price objective on Amazon.com from $225.00 to $270.00 and gave the stock a “buy” rating in a research report on Monday, January 13th. DA Davidson raised their target price on Amazon.com from $235.00 to $280.00 and gave the company a “buy” rating in a research report on Friday, February 7th. Finally, Canaccord Genuity Group reiterated a “buy” rating on shares of Amazon.com in a research note on Thursday, February 13th. Two research analysts have rated the stock with a hold rating, forty-two have assigned a buy rating and one has given a strong buy rating to the stock. According to data from MarketBeat, the stock currently has a consensus rating of “Moderate Buy” and a consensus target price of $260.65.

Amazon.com Stock Up 3.6 %

Shares of NASDAQ:AMZN opened at $203.26 on Tuesday. The stock has a fifty day simple moving average of $218.60 and a two-hundred day simple moving average of $208.62. The company has a current ratio of 1.06, a quick ratio of 0.87 and a debt-to-equity ratio of 0.18. The stock has a market capitalization of $2.15 trillion, a price-to-earnings ratio of 36.76, a PEG ratio of 1.50 and a beta of 1.19. Amazon.com, Inc. has a 12-month low of $151.61 and a 12-month high of $242.52.

Amazon.com (NASDAQ:AMZN) last released its quarterly earnings data on Thursday, February 6th. The e-commerce giant reported $1.86 earnings per share (EPS) for the quarter, beating the consensus estimate of $1.52 by $0.34. Amazon.com had a return on equity of 24.25% and a net margin of 9.29%. On average, research analysts anticipate that Amazon.com, Inc. will post 6.31 earnings per share for the current fiscal year.

Insider Activity

In other news, VP Shelley Reynolds sold 8,833 shares of Amazon.com stock in a transaction on Friday, February 21st. The shares were sold at an average price of $222.47, for a total transaction of $1,965,077.51. Following the transaction, the vice president now owns 119,780 shares in the company, valued at $26,647,456.60. This trade represents a 6.87 % decrease in their position. The sale was disclosed in a legal filing with the SEC, which is available through this hyperlink. Also, CEO Douglas J. Herrington sold 27,500 shares of the company’s stock in a transaction on Wednesday, February 12th. The stock was sold at an average price of $230.27, for a total value of $6,332,425.00. Following the completion of the sale, the chief executive officer now owns 497,067 shares of the company’s stock, valued at $114,459,618.09. This trade represents a 5.24 % decrease in their ownership of the stock. The disclosure for this sale can be found here. Insiders have sold a total of 102,298 shares of company stock valued at $22,871,828 over the last ninety days. 10.80% of the stock is currently owned by corporate insiders.

About Amazon.com

Amazon.com, Inc engages in the retail sale of consumer products, advertising, and subscriptions service through online and physical stores in North America and internationally. The company operates through three segments: North America, International, and Amazon Web Services (AWS). It also manufactures and sells electronic devices, including Kindle, Fire tablets, Fire TVs, Echo, Ring, Blink, and eero; and develops and produces media content.