comScore, Inc. (NASDAQ:SCOR – Get Free Report)’s share price rose 2% during mid-day trading on Monday . The company traded as high as $14.78 and last traded at $14.47. Approximately 3,313 shares traded hands during mid-day trading, a decline of 83% from the average daily volume of 19,784 shares. The stock had previously closed at $14.19.
Analyst Upgrades and Downgrades
SCOR has been the topic of a number of recent research reports. Craig Hallum reduced their price target on shares of comScore from $24.00 to $18.00 and set a “buy” rating on the stock in a research report on Wednesday, May 8th. Needham & Company LLC reduced their price target on shares of comScore from $25.00 to $17.00 and set a “buy” rating on the stock in a research report on Friday, June 7th. Finally, StockNews.com downgraded shares of comScore from a “buy” rating to a “hold” rating in a research report on Friday, March 8th.
Read Our Latest Analysis on SCOR
comScore Stock Performance
comScore (NASDAQ:SCOR – Get Free Report) last released its quarterly earnings data on Tuesday, May 7th. The company reported ($1.08) earnings per share for the quarter, missing analysts’ consensus estimates of ($0.57) by ($0.51). comScore had a negative return on equity of 47.78% and a negative net margin of 19.57%. The firm had revenue of $86.80 million during the quarter, compared to analyst estimates of $89.10 million. Sell-side analysts predict that comScore, Inc. will post 0.39 earnings per share for the current year.
Hedge Funds Weigh In On comScore
An institutional investor recently bought a new position in comScore stock. Victory Capital Management Inc. bought a new stake in shares of comScore, Inc. (NASDAQ:SCOR – Free Report) during the 4th quarter, according to the company in its most recent Form 13F filing with the SEC. The firm bought 5,080 shares of the company’s stock, valued at approximately $85,000. Victory Capital Management Inc. owned 0.11% of comScore at the end of the most recent quarter. Institutional investors own 42.15% of the company’s stock.
comScore Company Profile
comScore, Inc operates as an information and analytics company that measures audiences, consumer behavior, and advertising across media platforms in the United States, Europe, Latin America, Canada, and internationally. The company provides digital ad solutions, including Media Metrix Multi-Platform and Mobile Metrix, which measure websites and applications on computers, smartphones, and tablets; Video Metrix that delivers measurement of digital video consumption; Plan Metrix, which offers understanding of consumer lifestyle; Total Home Panel Suite, which capture OTT, connected TV, and IOT device usage and content consumption; CCR, which enhances validated campaign essentials verification of mobile and desktop video campaigns; XMedia Enhanced, which provides a deduplicated view of national programming content; Comscore marketing solutions; Lift Models, which measures the impact of advertising on a brand; Survey Analytics, which measure various consumer insights including brand health metrics; and Activation Solutions, including audience activation and content activation.
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