ASOS (LON:ASC) Stock Crosses Above 200 Day Moving Average – Time to Sell?

ASOS Plc (LON:ASC) crossed above its 200-day moving average during trading on Wednesday . The stock has a 200-day moving average of GBX 375.16 ($4.87) and traded as high as GBX 376.24 ($4.88). ASOS shares last traded at GBX 370.60 ($4.81), with a volume of 265,628 shares changing hands.

Analyst Ratings Changes

A number of research firms have recently issued reports on ASC. Berenberg Bank reiterated a “buy” rating and set a GBX 490 ($6.36) price objective on shares of ASOS in a research note on Thursday, September 5th. Shore Capital reaffirmed a “sell” rating on shares of ASOS in a research report on Tuesday, September 10th. Finally, Barclays lowered ASOS to an “underweight” rating and reduced their price target for the stock from GBX 300 ($3.90) to GBX 290 ($3.77) in a research report on Monday, September 9th. Two research analysts have rated the stock with a sell rating, two have issued a hold rating and two have issued a buy rating to the company’s stock. According to MarketBeat, ASOS currently has a consensus rating of “Hold” and an average price target of GBX 391 ($5.08).

ASOS Stock Performance

The company has a quick ratio of 0.39, a current ratio of 1.51 and a debt-to-equity ratio of 158.84. The company has a market capitalization of £441.42 million, a PE ratio of -186.23, a PEG ratio of -1.26 and a beta of 2.86. The business has a 50 day simple moving average of GBX 403.89 and a 200 day simple moving average of GBX 375.16.

ASOS Company Profile

ASOS Plc operates as an online fashion retailer in the United Kingdom, the United States, Australia, France, Germany, Spain, Italy, Sweden, the Netherlands, Denmark, Poland, and internationally. It offers womenswear and menswear products. The company sells its products under the ASOS Design, ASOS Edition, ASOS Luxe, ASOS 4505, Collusion, Reclaimed Vintage, Topshop, Topman, Miss Selfridge, HIIT, AsYou, Dark Future, UNRVLLD/SPPLY, Crooked Tongues, Daysocial, Actual, and Weekend Collective brands, as well as through third-party brands.