Zeta Global (NYSE:ZETA) Sees Unusually-High Trading Volume on Insider Buying Activity

Shares of Zeta Global Holdings Corp. (NYSE:ZETA) saw unusually-strong trading volume on Tuesday after an insider bought additional shares in the company. Approximately 2,527,929 shares traded hands during mid-day trading, a decline of 20% from the previous session’s volume of 3,173,435 shares.The stock last traded at $20.54 and had previously closed at $19.58.

Specifically, CEO David Steinberg purchased 53,676 shares of Zeta Global stock in a transaction dated Monday, November 18th. The shares were bought at an average cost of $19.24 per share, with a total value of $1,032,726.24. Following the completion of the transaction, the chief executive officer now directly owns 65,310 shares in the company, valued at $1,256,564.40. This trade represents a 461.37 % increase in their position. The acquisition was disclosed in a document filed with the Securities & Exchange Commission, which is available at this hyperlink. Also, COO Steven H. Gerber acquired 13,250 shares of the company’s stock in a transaction that occurred on Monday, November 18th. The shares were acquired at an average cost of $18.55 per share, for a total transaction of $245,787.50. Following the purchase, the chief operating officer now directly owns 2,940,811 shares in the company, valued at $54,552,044.05. This trade represents a 0.45 % increase in their position. The disclosure for this purchase can be found here. In other Zeta Global news, CFO Christopher E. Greiner purchased 7,975 shares of the stock in a transaction on Monday, November 18th. The stock was bought at an average cost of $18.80 per share, for a total transaction of $149,930.00. Following the completion of the acquisition, the chief financial officer now directly owns 2,330,010 shares of the company’s stock, valued at $43,804,188. The trade was a 0.34 % increase in their ownership of the stock. The transaction was disclosed in a legal filing with the Securities & Exchange Commission, which is available at the SEC website.

Wall Street Analyst Weigh In

ZETA has been the subject of a number of research reports. KeyCorp cut Zeta Global from an “overweight” rating to a “sector weight” rating in a research note on Thursday, November 14th. Needham & Company LLC boosted their price objective on shares of Zeta Global from $36.00 to $43.00 and gave the company a “buy” rating in a research report on Tuesday, November 12th. Morgan Stanley lowered their target price on Zeta Global from $41.00 to $26.00 and set an “equal weight” rating for the company in a report on Friday, November 15th. Craig Hallum upped their price objective on Zeta Global from $37.00 to $45.00 and gave the stock a “buy” rating in a research report on Tuesday, November 12th. Finally, Bank of America lifted their target price on Zeta Global from $30.00 to $36.00 and gave the company a “buy” rating in a research report on Thursday, September 26th. Three analysts have rated the stock with a hold rating, eleven have assigned a buy rating and one has given a strong buy rating to the company’s stock. According to MarketBeat.com, Zeta Global has a consensus rating of “Moderate Buy” and an average price target of $39.08.

Zeta Global Stock Performance

The stock has a market capitalization of $4.85 billion, a P/E ratio of -31.49 and a beta of 1.29. The company’s fifty day simple moving average is $28.38 and its two-hundred day simple moving average is $22.73. The company has a debt-to-equity ratio of 0.41, a quick ratio of 3.32 and a current ratio of 3.32.

Zeta Global (NYSE:ZETA) last issued its quarterly earnings data on Monday, November 11th. The company reported ($0.09) EPS for the quarter, missing analysts’ consensus estimates of $0.17 by ($0.26). Zeta Global had a negative net margin of 13.35% and a negative return on equity of 45.22%. The firm had revenue of $268.30 million during the quarter, compared to analyst estimates of $252.68 million. During the same period in the prior year, the company earned ($0.27) earnings per share. The business’s quarterly revenue was up 42.0% compared to the same quarter last year. As a group, equities analysts forecast that Zeta Global Holdings Corp. will post -0.45 EPS for the current year.

Institutional Investors Weigh In On Zeta Global

Several institutional investors have recently made changes to their positions in ZETA. Swiss National Bank increased its position in shares of Zeta Global by 1.3% in the first quarter. Swiss National Bank now owns 309,600 shares of the company’s stock worth $3,384,000 after purchasing an additional 4,000 shares during the period. ProShare Advisors LLC increased its stake in shares of Zeta Global by 9.7% in the 1st quarter. ProShare Advisors LLC now owns 25,249 shares of the company’s stock valued at $276,000 after purchasing an additional 2,236 shares during the last quarter. Vanguard Group Inc. raised its holdings in shares of Zeta Global by 2.6% during the 1st quarter. Vanguard Group Inc. now owns 16,717,605 shares of the company’s stock worth $182,723,000 after buying an additional 431,077 shares in the last quarter. Clearbridge Investments LLC boosted its stake in Zeta Global by 2.6% in the first quarter. Clearbridge Investments LLC now owns 3,030,639 shares of the company’s stock valued at $33,125,000 after buying an additional 77,962 shares in the last quarter. Finally, Lazard Asset Management LLC bought a new position in shares of Zeta Global in the first quarter worth about $4,113,000. 75.82% of the stock is currently owned by institutional investors.

About Zeta Global

Zeta Global Holdings Corp. operates an omnichannel data-driven cloud platform that provides enterprises with consumer intelligence and marketing automation software in the United States and internationally. The company’s Zeta Marketing Platform analyzes billions of structured and unstructured data points to predict consumer intent by leveraging sophisticated machine learning algorithms and the industry’s opted-in data set for omnichannel marketing; and Consumer Data platform ingests, analyzes, and distills disparate data points to generate a single view of a consumer, encompassing identity, profile characteristics, behaviors, and purchase intent.