TrueCar (NASDAQ:TRUE – Get Free Report) and Trump Media & Technology Group (NASDAQ:DJT – Get Free Report) are both computer and technology companies, but which is the better investment? We will compare the two businesses based on the strength of their institutional ownership, analyst recommendations, dividends, profitability, risk, earnings and valuation.
Earnings and Valuation
This table compares TrueCar and Trump Media & Technology Group”s top-line revenue, earnings per share and valuation.
| Gross Revenue | Price/Sales Ratio | Net Income | Earnings Per Share | Price/Earnings Ratio | |
| TrueCar | $158.71 million | 2.35 | -$49.77 million | ($0.29) | -14.76 |
| Trump Media & Technology Group | $4.13 million | 1,793.74 | -$21.89 million | N/A | N/A |
Trump Media & Technology Group has lower revenue, but higher earnings than TrueCar.
Risk and Volatility
Analyst Recommendations
This is a breakdown of recent ratings and price targets for TrueCar and Trump Media & Technology Group, as reported by MarketBeat.com.
| Sell Ratings | Hold Ratings | Buy Ratings | Strong Buy Ratings | Rating Score | |
| TrueCar | 0 | 1 | 3 | 0 | 2.75 |
| Trump Media & Technology Group | 0 | 0 | 0 | 0 | 0.00 |
TrueCar currently has a consensus target price of $4.88, indicating a potential upside of 13.90%. Given TrueCar’s stronger consensus rating and higher possible upside, equities analysts plainly believe TrueCar is more favorable than Trump Media & Technology Group.
Profitability
This table compares TrueCar and Trump Media & Technology Group’s net margins, return on equity and return on assets.
| Net Margins | Return on Equity | Return on Assets | |
| TrueCar | -15.88% | -14.33% | -11.26% |
| Trump Media & Technology Group | N/A | -103.05% | -75.54% |
Institutional & Insider Ownership
79.4% of TrueCar shares are owned by institutional investors. Comparatively, 4.3% of Trump Media & Technology Group shares are owned by institutional investors. 3.3% of TrueCar shares are owned by insiders. Comparatively, 14.8% of Trump Media & Technology Group shares are owned by insiders. Strong institutional ownership is an indication that endowments, hedge funds and large money managers believe a company is poised for long-term growth.
Summary
TrueCar beats Trump Media & Technology Group on 7 of the 12 factors compared between the two stocks.
About TrueCar
TrueCar, Inc. operates as an internet-based information, technology, and communication services company in the United States. It operates its platform on the TrueCar website and mobile applications. Its platform enables users to obtain market-based pricing data on new and used cars, and to connect with its network of TrueCar certified dealers. The company also offers forecast and consulting services regarding determination of the residual value of an automobile at given future points in time, which are used to underwrite automotive loans and leases, and by financial institutions to measure exposure and risk across loan, lease, and fleet portfolios. In addition, it provides TrueCar Trade, which gives consumers information on the value of their trade-in vehicles and enables them to obtain a guaranteed trade-in price before setting foot in the dealership; and DealerScience that provides dealers with advanced digital retailing software tools. The company was formerly known as Zag.com Inc. The company was incorporated in 2005 and is headquartered in Santa Monica, California.
About Trump Media & Technology Group
Trump Media & Technology Group Corp. develops a social media platform known as Truth Social that offers social networking services in the United States. The company was founded in 2021 and is based in Sarasota, Florida.
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