Trump Media & Technology Group (NASDAQ:DJT – Get Free Report) and System1 (NYSE:SST – Get Free Report) are both computer and technology companies, but which is the superior business? We will compare the two businesses based on the strength of their valuation, earnings, institutional ownership, risk, dividends, analyst recommendations and profitability.
Risk and Volatility
Trump Media & Technology Group has a beta of 5.22, indicating that its share price is 422% more volatile than the S&P 500. Comparatively, System1 has a beta of 1.39, indicating that its share price is 39% more volatile than the S&P 500.
Profitability
This table compares Trump Media & Technology Group and System1’s net margins, return on equity and return on assets.
| Net Margins | Return on Equity | Return on Assets | |
| Trump Media & Technology Group | N/A | -103.05% | -75.54% |
| System1 | -24.18% | -68.85% | -18.27% |
Valuation & Earnings
| Gross Revenue | Price/Sales Ratio | Net Income | Earnings Per Share | Price/Earnings Ratio | |
| Trump Media & Technology Group | N/A | N/A | -$21.89 million | N/A | N/A |
| System1 | $364.45 million | 0.16 | -$227.22 million | ($1.21) | -0.53 |
Trump Media & Technology Group has higher earnings, but lower revenue than System1.
Insider & Institutional Ownership
4.3% of Trump Media & Technology Group shares are owned by institutional investors. Comparatively, 87.5% of System1 shares are owned by institutional investors. 14.8% of Trump Media & Technology Group shares are owned by company insiders. Comparatively, 14.1% of System1 shares are owned by company insiders. Strong institutional ownership is an indication that large money managers, hedge funds and endowments believe a company is poised for long-term growth.
Analyst Ratings
This is a breakdown of current recommendations for Trump Media & Technology Group and System1, as provided by MarketBeat.
| Sell Ratings | Hold Ratings | Buy Ratings | Strong Buy Ratings | Rating Score | |
| Trump Media & Technology Group | 0 | 0 | 0 | 0 | 0.00 |
| System1 | 0 | 1 | 0 | 0 | 2.00 |
System1 has a consensus target price of $2.00, indicating a potential upside of 210.08%. Given System1’s stronger consensus rating and higher probable upside, analysts plainly believe System1 is more favorable than Trump Media & Technology Group.
Summary
System1 beats Trump Media & Technology Group on 6 of the 10 factors compared between the two stocks.
About Trump Media & Technology Group
Trump Media & Technology Group Corp. operates as a social media and technology company. Its brands include TRUTH Social, TMTG+ and TMTG News. The company is headquartered in Sarasota, FL.
About System1
System1, Inc. provides omnichannel customer acquisition platform services through its proprietary responsive acquisition marketing platform in the United States, the United Kingdom, Canada, the Netherlands, and internationally. It operates through two segments: Owned and Operated Advertising, and Partner Network. The company engages in the provision of acquiring traffic to its owned and operated websites, as well as revenue-sharing arrangements and related services. It also operates MapQuest, a web-based navigation service that delivers turn-by-turn direction services to users; Info.com, a metasearch engine that consumers can use to search for relevant information; HowStuffWorks, a commercial website focused on helping people solve problems in their daily lives by using various types of digital media to easily breakdown and explain complex concepts, topics, terminology and mechanisms; Startpage, a private search engine that allows users to browse and search the Internet in complete privacy; and CouponFollow for coupon destinations for online shoppers, as well as ActiveBeat and Infospace. In addition, the company provides antivirus software solutions, which offers customers a single packaged solution that provides protection and reporting to the end users. The company is based in Los Angeles, California.
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