LiveRamp (NYSE:RAMP) vs. Versus Systems (NASDAQ:VS) Critical Contrast

LiveRamp (NYSE:RAMP) and Versus Systems (NASDAQ:VS) are both small-cap business services companies, but which is the superior business? We will compare the two businesses based on the strength of their institutional ownership, valuation, earnings, profitability, analyst recommendations, dividends and risk.

Profitability

This table compares LiveRamp and Versus Systems’ net margins, return on equity and return on assets.

	Net Margins	Return on Equity	Return on Assets
LiveRamp	0.01%	0.97%	0.75%
Versus Systems	-9,635.29%	-330.10%	-313.75%

Analyst Ratings

This is a breakdown of recent recommendations and price targets for LiveRamp and Versus Systems, as provided by MarketBeat.

	Sell Ratings	Hold Ratings	Buy Ratings	Strong Buy Ratings	Rating Score
LiveRamp	0	2	4	0	2.67
Versus Systems	0	1	0	0	2.00

LiveRamp presently has a consensus target price of $39.83, suggesting a potential upside of 40.07%. Versus Systems has a consensus target price of $2.00, suggesting a potential downside of 8.68%. Given LiveRamp’s stronger consensus rating and higher probable upside, equities analysts clearly believe LiveRamp is more favorable than Versus Systems.

Insider & Institutional Ownership

93.8% of LiveRamp shares are held by institutional investors. Comparatively, 60.7% of Versus Systems shares are held by institutional investors. 3.4% of LiveRamp shares are held by company insiders. Comparatively, 20.1% of Versus Systems shares are held by company insiders. Strong institutional ownership is an indication that hedge funds, endowments and large money managers believe a company is poised for long-term growth.

Risk & Volatility

LiveRamp has a beta of 0.96, suggesting that its stock price is 4% less volatile than the S&P 500. Comparatively, Versus Systems has a beta of 1.63, suggesting that its stock price is 63% more volatile than the S&P 500.

Valuation & Earnings

This table compares LiveRamp and Versus Systems”s gross revenue, earnings per share (EPS) and valuation.

	Gross Revenue	Price/Sales Ratio	Net Income	Earnings Per Share	Price/Earnings Ratio
LiveRamp	$728.71 million	2.57	$11.88 million	$0.01	2,843.80
Versus Systems	$91,504.00	65.74	-$10.51 million	N/A	N/A

LiveRamp has higher revenue and earnings than Versus Systems.

Summary

LiveRamp beats Versus Systems on 9 of the 12 factors compared between the two stocks.

About LiveRamp

LiveRamp Holdings, Inc., a technology company, operates a data collaboration platform in the United States, Europe, the Asia-Pacific, and internationally. The company operates LiveRamp Data Collaboration platform enables an organization to unify customer and prospect data to build a single view of the customer in a way that protects consumer privacy. Its platform supports various people-based marketing solutions, including data collaboration, activation, measurement and analytics, identity, and data marketplace. The company sells its solutions to enterprise marketers, agencies, marketing technology providers, publishers, and data providers in various industry verticals, such as financial, insurance and investment services, retail, automotive, telecommunications, high tech, consumer packaged goods, healthcare, travel, entertainment, and non-profit. The company was formerly known as Acxiom Holdings, Inc. and changed its name to LiveRamp Holdings, Inc. in October 2018. The company was incorporated in 2018 and is headquartered in San Francisco, California.

About Versus Systems

Versus Systems Inc. develops and operates a business-to-business software platform in the United States and Canada. The company offers eXtreme Engagement Online platform that is designed primarily for in-venue main-board work in stadiums and arenas; Filter Fan Cam (FFC) platform, an augmented reality filtering tool that can be used for mobile and in-venue applications; and Winfinite, which allows brands, media companies, and advertising agencies to reach out to customers directly on their mobile devices. It also offers business-to-business software platform that allows video game publishers, developers, and other interactive media content creators in-game prizing and rewards based on the completion of in-content challenges. In addition, the company provides XEO technology platform that offers online audience engagement. It primarily sells its access to platform and service offerings through its direct sales organization. Versus Systems Inc. is headquartered in Vancouver, Canada.